Pure Beginnings is (and always has been) natural and organic. Our aim was to create products free from the chemicals found in many conventional personal care products. Of course, this means that all the raw ingredients we use are also free from any residual chemicals that may be present as a result of farming practices.

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  • Fun Time Kids Wash with organic rooibos - 500ml
    Fun Time Kids Wash with organic rooibos - 500ml

    A certified organic, mild, yet effective kids wash for little ones who tend to react to conventional soaps containing harsh surfactants such as SLS. With organic rooibos, which is rich in antioxidants, and organic orange peel oil…

  • Fun Time Kids Wash with organic rooibos - 250ml
    Fun Time Kids Wash with organic rooibos - 250ml

    A certified organic, mild, yet effective kids wash for little ones who tend to react to conventional soaps containing harsh surfactants such as SLS. With organic rooibos, which is rich in antioxidants, and organic orange peel oil…

  • Fun Time Conditioning Shampoo with Marula Oil
    Fun Time Conditioning Shampoo with Marula Oil

    A certified organic, sulphate-free shampoo that is perfect for everyday use. Ideal for children with a normal to dry scalp, the shampoo creates a rich lather when washing, yet still maintains the natural moisture of the scalp.…

  • Vanilla Mint Toothpaste with Xylitol
    Vanilla Mint Toothpaste with Xylitol

    Designed for children 3 years and older, this delicious, mildly spearmint-flavoured toothpaste is fluoride-free, making it non-toxic if swallowed. It also contains Xylitol to assist in the prevention of tooth decay. The mild hint…

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